Your ultimate resource for IVR and voiceXML technology


The Beginners Guide to IVR - Interactive Voice Response

The term IVR is short for Interactive VoiceSystems
Response, which is a telephony technology
that allows interaction between callers and a
phone system to acquire or enter information
into a database. More and more companies are1. Integrated Voice Response systems can be
turning to IVR to help reduce the cost ofextremely beneficial to companies by cutting
common sales, service, collections, inquirydown on live call handling time, thus saving
and  support calls to and from their company.money and enabling staff to be free to
concentrate  on  other  business  areas.
Interactive Voice Response or IVR is one of
the most common telephone functions in use2. IVR systems can benefit callers by either
across the business community and is capableallowing access to personalised information
of bringing remarkable benefits to youror, directing them to the right department
company. IVR systems allow 24 hour access toor, by a combination of multiple input types
a company from its customers via its phoneand selections via menu choices involving
system. In today's busy modern world, mosttelephone keypad input and speech
callers expect on first contact with arecognition.
company, to be handled via some kind of Auto
Attendant or Interactive Voice Response (IVR)3. IVR systems allow callers to retrieve or
system. This method of call handling isaccess information quickly with or without
generally accepted as long as the caller isadditional  human  assistance.
given ample opportunity to opt out of the IVR
system  and be able to speak to a live agent.4. Integrated Voice Response systems allow
companies to easily expand their hours of
IVR systems offer a cost effective and moneybusiness, without the need for live operators
saving way of handling customer calls twentyto be on hand. This allows callers to call at
four hours a day, seven days a week. Thetheir convenience and still be able to carry
handling of routine phone requests forout  a  multitude  of  tasks  automatically.
information can consume a substantial amount
of company resources and ultimately money.5. Call queuing times to departments within a
Interactive Voice Response systems, tailoredcompany can be drastically reduced. With IVR
to a company's requirements can provide muchsystems, calls can be transferred to
the same information as a live operator at aappropriate departments through the menu
fraction of the cost both financially andselection  process.
resourcefully. To put things in their most
simple form IVR systems let callers interact6. IVR systems allow company representatives
with  your  company via its telephone system.to experience lower call volumes thorough the
automation of repetitive tasks. This allows
IVR systems hugely reduce customer callthese representatives to manage their calls
handling costs, and can be introduced intomore efficiently and lets them to concentrate
your company environment in a number of ways.on  more  important  issues.
The most basic IVR systems simply allow you
to record a message that is played when a7. Through the implementation of a good
customer presses the appropriate number onIntegrated Voice Response System, companies
the phone keypad. The more advancedmay actually be able to expand their call
Interactive Voice Response systems allowcapacity and respond to larger call volumes
callers to interact with a company on a muchthrough the correct management and routing of
greater scale. For example you could set upall inbound calls, reducing the handling cost
an IVR to retrieve specific accountper  call  ratio.
information that is relayed to the caller
through the implementation of text-to-speech8. For companies who accept payments via the
recognition technology. This technologytelephone IVR systems can fully automate this
allows IVR systems to read specifictask, allowing them to process transactions
information from a database and then relateanytime  of  the  day,  any  day of the week.
that information back to the customer in
spoken  format.9. For when call volumes are high, IVR
systems allow companies to highlight new
Typical IVR - Interactive Voice Responseproducts, updates or product information etc
System  Applicationswhile  a  caller  is  on  hold.
The potential applications of IVR systems are10. Companies are able to monitor call
virtually endless. IVR systems can be used toprogress and transactions through the use of
automate a wide range of services anddaily  call  activity  reports.
requests for information. By combining the
input of a caller with tailor made scripts,Customer Premise Equipment (CPE) IVR or
IVR systems allow callers to call into aHosted  IVR  The  Choice  Is  Yours
company or IVR hosting company using a
touch-tone telephone, and then to interactCPE - This is equipment that is purchased or
with the system in real time. Below is a listleased by a customer and is then located,
of  example  IVR  applications:hosted and maintained at the customers site.
For most companies this is an expensive way
of harnessing the power a good IVR system can
bring to any business due to the initial cost
1.  Automated  account  payment  systemsof the hardware and installation work that
would be required. For those companies that
2.  Customer  account  informationhave the necessary funding for CPE there are
of course benefits as well as drawbacks. CPE
3. Banking service for account balanceallows you to take full control of your IVR
transfer  informationsystem and will also allow for future company
expansion, though many hosted IVR solutions
4.  Customer  market  surveysdo allow for this also. The main drawback to
CPE IVR systems is that you would need
5.  Emergency  notificationscontinuing technical support and maintenance
either from your own internal staff or
6.  Virtual  receptionistsoutsourced  to  the  IVR  system  provider.
7.  Call  centre  automationIVR Hosting - If a customer prefers not to
host an IVR system on their premises, is
8.  Order  status  and  trackingrestricted by location, lacks IT support or
quite simply cannot withstand the initial
9.  Package  trackingfinancial outlay required for outright
purchase then a remote IVR hosting solution
10.  Virtual  PBX'sthat can be tailored to a company's
requirements could be the answer. This option
11.  Voicemail  servicesis particularly attractive for small to
medium sized businesses who wish to take
12.  Voice  instant  messagingadvantage of a fully featured Interactive
Voice Response system, with a vastly reduced
13.  Bill  reminderinitial capital outlay, as well as
eradicating the need for system IT
14.  Bill  collectionmaintenance,  and  support.
15.  TelesalesWhichever form of IVR system you decide to
implement, it is better to ask the advice of
16.  Virtual  agentsexperts before you go ahead and purchase any
hardware or sign any form of lease agreement.
17.  Auto  attendantsA good IVR systems provider or IVR hosting
company will take the time to sit down with
18.  Call  routingyou and discuss your requirements in detail
before helping you make a decision on what
19.  Call  recording  solutionstype  of  system  you  should  opt  for.
20. Plus many, many more Benefits of IVRThanks for reading.



1 A B C D E F 94 95 96 97 98 99 100 101 102 103 104 105 106 107 108 109 110 111 112 113 114 116 117 118 119 120 121 122 123 124 125 126 127 128 129 130 131 132 133 134 135 136 137 138 139 140