| Mortgage Trigger Data | | | | mortgage balance, revolving debt balance, LTV, |
| Without a doubt the HOTTEST new mortgage | | | | the data their credit was pulled, and their phone |
| lead product in the last 5 years - | | | | number. |
| Mortgage Trigger Data let's you know WHO is in | | | | These are real people that have filled out a 1003 |
| the market NOW! | | | | and had their credit pulled for a mortgage in the |
| What is a trigger lead? | | | | last 24-48 hours - Think you can close some of |
|  A lead generated by the credit | | | | these??? |
| bureaus based on credit being pulled as the result | | | | You can purchase a batch of records and choose |
| of a mortgage application (1003) being filed out. | | | | how many fresh leads you want to receive on a |
|  You select the exact credit scores, | | | | daily basis. |
| mortgage amounts, geography, LTV and debt | | | | You can take a few per day or all of them at |
| load. Each campaign can have custom filters to | | | | once. |
| target your ideal prospect. When a borrower fits | | | | You can also run the data through our Voice |
| your desired profile, you get the lead within 24 | | | | Response System and deliver a customized |
| hours. | | | | message to each prospect introducing your offer |
|  What do you get within 24-48 hours | | | | and give them an opportunity to connect with |
| of their credit being pulled? Customers name, | | | | you live! |
| address, city, state, zip, credit score, existing | | | | |