| Ericsson, with its headquarters in Stockholm, | | | | cellular phone combines powerful technology with |
| Sweden; is the largest supplier of mobile systems | | | | innovative applications for mobile imaging, |
| in the world and supports all major standards for | | | | communications and entertainment. The net result |
| wireless communication. Ericsson provides total | | | | is that a Sony Ericsson cellular phone is an enticing |
| solutions - from systems and applications to | | | | choice that creates compelling business |
| services and core technology for mobile handsets. | | | | opportunities for mobile operators and desirable, |
| With Sony Ericsson cellular phones, they are also | | | | fun products for end users.Sony Ericsson cellular |
| a top supplier of complete mobile multi-media | | | | phones have universal appeal and are tangibly |
| products.Sony Ericsson is a 50:50 joint venture | | | | different in the key areas of imaging, design and |
| between Sony Corporation and Ericsson AB. It | | | | applications. Sony Ericsson cellular phones make |
| was established in October 2001. The mission of | | | | best use of the major mobile communications |
| this joint venture is to establish Sony Ericsson | | | | technologies, such as the 2G (Second Generation) |
| cellular phone as the most attractive and | | | | and 3G platforms, while enhancing its offerings to |
| innovative global choice in the mobile handset | | | | entry level markets. In the first half of 2005, the |
| industry. Sony Ericsson Mobile Communications is a | | | | company announced a large number of Sony |
| global provider of mobile multimedia devices, | | | | Ericsson cellular phones, networking products and |
| including feature-rich Sony Ericsson cellular phones | | | | accessories that move the portfolio significantly |
| and accessories, PC cards and M2M | | | | forward and are anticipated to stimulate a new |
| (machine-to-machine) solutions. A Sony Ericsson | | | | phase of growth for Sony Ericsson. |