NextWest, Inc. Announces Appointment of Richard De Soto as Vice-President, Sales and Marketing

Tucson, Arizona-- August 24, 2004- NextWest,to mid-size enterprises."
Inc., the leading provider of IP-based businessDe Soto holds a bachelor's degree in Marketing
telecommunications and contact center systems,and Public Relations from San Jose State
today announced the appointment of Richard DeUniversity is a graduate of the Cambridge
Soto as Vice-President of Sales and Marketing forInformation Technology Center and successfully
NextWest, Inc.completed the MBA equivalency program at MIT.
In his role, De Soto will oversee all of NextWest'sHe has been a designated speaker at number of
Sales and Marketing efforts, including managingtelecommunications forums, radio and television
worldwide sales channel revenue objectives,interviews and broadcasts and is widely
identifying strategic direction, and engaging theconsidered an industry expert.
sales and marketing team in identifying newAbout NextWest, Inc.
business opportunities in key market segments.NextWest, Inc., headquartered in Tucson, AZ., is a
De Soto has over 20 years experience in theleading manufacturer of IP-based business
telecom and Internet communications industry. Hetelecommunications and contact center systems.
has held positions as a marketing and salesOur rock-solid, fully-integrated, IP and converged
executive with Nortel Networks, US WEST (nowcommunications systems help small to mid-sized
Qwest) and a variety of successful startupsbusinesses, government agencies and other
including AltiGen, Entera, and FreeGate.institutions to meet their growing
"Richard has a wealth of experience developingtelecommunications needs.
and executing targeted sales and marketingWith cost-effective solutions that are flexible,
strategies, and we're very excited to have himscalable, reliable and easy to manage, NextWest
on board," said Sarah Hightower, CEO ofdelivers uncompromising quality and features
NextWest. "With his results-oriented attitude andresulting in the some of the fastest ROI times in
demonstrated record of success, we have thethe industry.
greatest confidence that NextWest has gained aNextWest's award winning PCXi and NextContact
strong leader that can take our team to the nextCall Center Solutions are backed by the world
level."class service and support of NextWest Certified
De Soto's startup track record includes successfulEngineers.
IPO's and acquisitions ranging from $25M toFor more information about NextWest Business
$440M. As Senior VP at AltiGen, a leading IP PBXPhone Systems, IP Phone Systems, Advanced
company, De Soto led the company throughVoicemail, Conferencing Solutions, ACD, Reliable
continual revenue growth in spite of the economicVoIP ( Voice over IP ), Advanced IP Predictive
downturn of 2001- 2003. As a direct result ofDialers, IP Telephony, Blended Call Center
that revenue growth AltiGen was named as theSolutions, VoIP Call Center Systems, VoIP Phone
111th fastest growing company in the U.S. by theSystems, IVR, Auto Attendants, CTI, Advanced
Deloitte Touché Fast 500 Program and asPBX Features, NextWest PCXi, NextContact or
the 8th largest IP PBX Company in the world byany of our industry specific solutions call
IDC.1-877-I-GO-NEXT (446-6398), or visit our website
"My goal here is clear," DeSoto remarked. "I willat .
position our company to be the leading IP PBXNote: NextWest products and services are only
and Contact Center company marketing to smallavailable through NextWest Authorized Resellers.