| Cell phones are the hottest items today. It has | | | | Still another variant is the all in one solution |
| become such a necessity that more and more | | | | designed to appeal to users with convergent |
| people carry 2 or more phones. After all, the cell | | | | devices where the phone is basically a computer, |
| phone plan has become the new battleground of | | | | phone, camera, music player, gaming device etc. |
| wireless communication providers. In any country | | | | These devices give a new meaning to the term |
| in the world, innovations and promotions in | | | | going wireless. Such devices call for a cell phone |
| wireless phone plans are the norm. A cell phone | | | | plan with unlimited calls, text, data capability. And |
| plan this week may very well be replaced with a | | | | this is not the lowly GPRS data rate but a true |
| new and better one the week after. | | | | broadband rate where the data transfer speeds |
| It's a cutthroat market and given the fact that it | | | | approach 3 mbps. |
| is virtually a necessity, it's not hard to see why. | | | | The rate of innovation is dizzying. Every week, it |
| Going wireless is the norm and even regular land | | | | seems a new cell phone model is released. And a |
| line phones have gone wireless already. Third | | | | new wireless phone plan is created as well. Small |
| world countries like the Philippines even gain | | | | wonder then that people acquire multiple phones |
| distinction as being the text capital of the world. | | | | from multiple wireless carriers. Every new plan is |
| Quite a feat considering that a very big number | | | | better than the preceding one. |
| of the population live below the poverty line. | | | | The huge and continuously growing demand is |
| That example only serves to reinforce the | | | | what fuels this seemingly endless stream of |
| importance of the cell phone to everyone. For | | | | temptations. No wireless company can afford to |
| most of us, it is unthinkable to be out of reach. | | | | sit on their laurels because of the extremely |
| Everyone has to be within reach and that is the | | | | hectic pace of the competition. It's amazing to |
| focus of every innovation on the basic wireless | | | | see how companies can lose huge market chunks |
| phone plan. So along with the constant stream of | | | | in just a week. It is likewise exciting or depressing, |
| new cell phone models, there is also a constant | | | | to see how quickly cell phone prices drop. The |
| stream of creative reinvention of the ordinary cell | | | | new super something this week goes on |
| phone plan. | | | | clearance in a matter of months. |
| Some reinventions include having 2 lines on one | | | | The winner in all this is the consumer because it |
| sim-card with one serving as the phone number | | | | really is a buyers market. The range of cell |
| and the other as a land line number. Thus one can | | | | phones and cell phone plans is so diverse and the |
| save money by using the land line for land line | | | | buyers are very discerning. So the wireless data |
| numbers and the cell number for other wireless | | | | communications providers must ensure that they |
| phone users. The land line number also makes the | | | | always offer the best value possible or risk |
| user easier and cheaper to call via regular land line | | | | dropping out of this very volatile market. |
| phones. | | | | |