| Do your emails include a signature? A | | | | whole life story, just give the basics of who |
| signature is a standard block of text you | | | | you are and how to contact you.You may |
| include in each of your outgoing email | | | | include your business or product name, URL, |
| messages and postings to newsgroups. Most | | | | phone number, address or other information. I |
| email programs (including Eudora, Outlook and | | | | often use my signature to promote my |
| others) allow you to create a signature file | | | | newsletter, but you might focus on one of |
| which will automatically appear at the end of | | | | your products or services, a special feature |
| every message you send. Look under the | | | | of your website, or other benefit you |
| "Tools" menu or search the "Help" function in | | | | offer.Keep it simple. Don't use elaborate |
| your email program to learn how to do | | | | HTML in your signature. Many mail programs |
| this.Use your signature to let others know | | | | won't read it properly, and recipients will |
| what you do and how to contact you. For | | | | see a jumbled mess of codes instead of your |
| example, here is one signature I use:Cathy | | | | beautifully formatted message.Do put any URLs |
| Stucker, The Idea Lady | | | | in your message in this format: Most email |
| | | | programs will read the URL as a hotlink, |
| Attract Customers and Make Yourself Famous | | | | making it easy for readers to click through |
| | | | to your site. You can also make your email |
| Get a FREE marketing strategy every Tuesday | | | | address a hotlink by entering it as This is a |
| in Bright Ideas | | | | strategy you can implement today. It's easy, |
| | | | it's free and it really works.Copyright Cathy |
| Subscribe at: | | | | Stucker. As the IdeaLady, Cathy Stucker helps |
| | | | authors, entrepreneurs and professionals |
| Keep your signature file to no more than | | | | attract customers and make themselves famous. |
| seven or eight lines. You can't tell your | | | | |